THE GREAT. is a women’s collection by stylists/designers/business women Emily Current and Meritt Elliott, who first joined forces right out of college. In 2008, the pair co-founded denim brand Current/Elliott. After four years, the two exited the company, but came back together in 2015 to launch THE GREAT. Known for their distinct worldview and playful, often nostalgic take on American classics, THE GREAT is ideal weekend-wear.